This 40-minute masterclass looks at business structures and operating models available to retailers wishing to expand internationally, along with the key legal considerations that practitioners will need to bear in mind.
The topics Iain covers include:
-- Growth opportunities offered by international expansion
-- Performing a thorough market entry analysis
-- Key legal issues for retailers to consider
-- Choosing a suitable business structure
-- Choosing a suitable operating model
-- Protecting your brand and intellectual property
-- Starting with the end in mind
Upon successful completion of the accompanying quiz, you can claim CPD hours as indicated below. For details about accreditation, see our CPD Information page.
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